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Entity SEO

Entity SEO is optimizing so search engines and AI systems recognize your brand, people, and products as distinct entities rather than strings of keywords. Core tactics: consistent naming everywhere, Organization markup with sameAs links to authoritative profiles, Wikidata or Wikipedia presence where merited, and unambiguous entity-attribute statements in content. Strong entity recognition supports knowledge panels and makes AI engines likelier to name you in category answers.

HejGeo measures exactly this for your brand — across ChatGPT, Claude, Perplexity and Gemini. Start free →