GEO & SEO Glossary

40 terms, defined in plain English — the vocabulary of AI search and technical SEO.

A

AI ModeAI OverviewsAI VisibilityAnswer Engine Optimization (AEO)

C

Canonical URLCitation RateClaudeBotCore Web VitalsCrawl BudgetCumulative Layout Shift (CLS)

D

Digital PR

E

E-E-A-TEntity SEO

F

Featured Snippet

G

Generative Engine Optimization (GEO)Google-ExtendedGPTBot

H

hreflang

I

Interaction to Next Paint (INP)

J

JSON-LD

K

Knowledge Graph

L

Largest Contentful Paint (LCP)llms.txt

M

Mention Rate

O

OAI-SearchBot

P

PerplexityBotProgrammatic SEO (pSEO)Prompt Sampling

R

Retrieval-Augmented Generation (RAG)Rich Resultsrobots.txt

S

Schema MarkupSERPSERP SnippetShare of Voice (SOV)Structured Data

T

Topical Authority

V

Visibility Score

W

Web Grounding

X

XML Sitemap